I recently popped over to Minsk on business while I was in memleket. That is the Turkish expression for one’s birthplace. For a Turk, mind you, it specifically denotes the spot where one drew one’s first breath rather than the country as a whole—one’s “small motherland,” so to speak. The word itself derives from the Arabic mamlakah (مملكة), which fundamentally signifies a “kingdom.” From that very same root spring both maliks and meleks (angels or sovereigns) and mamluks. In short, off I went to my kingdom-realm, taking Minsk in on the way.
For reasons easily guessed, I preferred the train. The business in Minsk was a matter of an hour, but the trains from our parts are strictly overnight. Evidently, the partisan past of the Belarusian Railway remains alive and kicking. Yet I was hardly put out: in Minsk, there is always someone worth seeing and somewhere pleasant to go.
This time, I was dragged off to the exhibition wing of the National Art Museum, which was hosting an exhibition grandly titled The Harmony of the World of the Negliubka Weavers, with promises of exquisite embroidery. Now, I am rather partial to embroidery, but I had never so much as heard of Negliubka—so why not acquire a little enlightenment? And enlightened I certainly was: both at the exhibition itself and afterwards, once I had plunged into the historical and ethnographic details.
An Agro-Town
Modern Negliubka is an “agro-town” in the Gomel Region, hard by the Russian border of the Bryansk lands. The term “agro-town” itself is a fascinating artifact of Soviet economic utopianism. Back in the 1930s, the Bolshevik economist and co-creator of the State Planning Committee (Gosplan) Yuri Larin suggested creating agro-towns by analogy with factory settlements—convenient communities devoid of private homesteads amidst open fields and pastures, from whence peasants would simply march out to work. While Stalin deemed it unnecessary to dismantle the collective-farm system for the sake of such radical fantasies, and Khrushchev was prevented from realizing the idea by the entrenched party nomenclature, the concept finally found legal weight in 2000s Belarus, becoming the official designation for a rural settlement.
The Borderlands
That, however, is modernity; Negliubka shines brightest through its history. It makes its debut in early 18th-century documents as a possession of the Kyiv Pechersk Lavra within the territory of the Starodub Regiment.
During the era of the Cossack Hetmanate, the lands of the Zaporozhian Host were partitioned into regiments. The Starodub Regiment was the most extensive of them all, encompassing the territories of two appanage principalities belonging to the Chernigov Olgovichi from the age of feudal fragmentation: Starodub and Novgorod-Seversky. One of those Novgorod-Seversky princes is familiar to us all—none other than Igor Svyatoslavich of The Tale of Igor’s Campaign and Borodin’s opera Prince Igor.
In the course of the Great Northern War, in 1708, Peter the Great ordered the lands of the Starodub Regiment put to the torch. It was precisely this ruthless stroke that alienated hetman Mazepa, who ultimately threw in his lot with Charles XII of Sweden. By the 19th century, the territory was incorporated into Russian Empire’s Chernigov Governorate, and in 1919 virtually the whole of it ended up within the Bryansk Region of the Soviet Russia, leaving only a small slice on the west carved off for Belarus.
Who, then, are the Negliubchans: Belarusians, Cossacks, Russians, Old Believers? The answer to this riddle lies buried within their material culture.
The Tradition
The textile tradition of Negliubka is a phenomenon quite unto itself. The local costume (stroy) and weaving crafts evolved amidst an ethnocultural crossroads where archaic Belarusian, Ukrainian, and Russian strata inextricably intertwined.
The principal technological marvel of Negliubka is what is known as “revised-side” weaving. The weavers create intricate patterns from the reverse side: the fabric rests on the loom face-down, and the craftswoman sees only the wrong side while holding the entire, fiendishly complex design entirely in her head.
Researchers reckon there are over 120 sacred ornamental motifs here (“hooks,” “spiders,” “apple trees,” “tree of life”). The palette traditionally begins with an archaic pairing of white and red (symbols of purity and life), yet in Negliubka it blossoms into an extraordinary polychromy—reaching up to 25 distinct shades in a single piece, including magnificent woven carpet-spreads adorned with lush floral and zoomorphic motifs.
In the late 1970s, the Negliubka weavers caused an absolute sensation at international exhibitions stretching from New York to Tokyo. By late 2023, the Negliubka textile tradition was officially inscribed on the UNESCO Representative List of the Intangible Cultural Heritage of Need of Urgent Safeguarding. Alas, this status is scarcely a formal formality: today, living bearers who command the full cycle of this village craft can be counted on the fingers of one hand.
The Exhibition
The museum galleries offer a splendid view of the entire evolution and spectrum of the Negliubka costume and textile tradition.
Ruchniks and Sacred Textiles


Kautunova M. (1915—1988). Podea (1970s).
Icon “Panagia Tricherousa” (late 19th c.). Vietka Museum of Old Believers & Belarusian Traditions
And pray observe the bright red fringed ends and the rhythmic alternation of geometric rhombuses on the ruchniks—that is the unmistakable signature of Nehlyubka. In the eastern corner of the room, flanking the Trojeručica (Panagia Tricherousa) icon, the ruchnik fulfils a function rather more protective than purely decorative.
Chemises and Looms




A characteristic feature of the women’s chemise in the Negliubka stroy is the extraordinarily rich embroidery and weaving upon the poliki (shoulder inserts) and sleeves. Moreover, the ornamentation runs the entire length of the sleeve, tapering gracefully toward the cuff.
The Men’s Costume


The men’s wedding shirt is embroidered along the collar and the slit placket (manishka), and traditionally cinched with a bright woven sash ending in tassels. A festive men’s scarf featuring a zig-zag ornament (“hooks”) is a rare and strikingly effective detail of the local wardrobe.
The Women’s Stroy: Headdresses and Ponyovas


Female formal attire (early 20th c.)


Ramaniuk M. Reconstruction of Belarusian folk costume from Negliubka (1994). National Art Museum


The maidenly and female attires arrest the attention with elaborate headdresses—kubaks—and intricately arranged head-scarf drapes (namitkas) marked by red stripes, alongside checked paniovas (wrap-around skirts) and lace-trimmed aprons.
The Woven Carpet-Spread (Postilka)

A genuine masterpiece of the later Negliubka tradition is a brightly coloured carpet-spread featuring peacocks flanking the tree of life. Here, the traditional geometric austerity yields to a rich, baroque-folk polychromy, where juicy pinks, greens, and yellows of synthetic threads burn fiercely against a dark background.
And thus it was that an hour-long dash for errands turned into a profound immersion in the centuries-old history of the borderlands and the breathtaking folk art woven into thread.
Be First to Comment